About this blog
Welcome to CSR@Intel, a place to exchange ideas and opinions with Intel’s CSR(Corporate Social Responsibility) leadership team. With an intent to create greater transparency through open dialogue, a...
View ArticleCSR Index: the whole is greater than the sum of its parts.
Last week, the Maala organization (an affiliate of BSR) published its index for social responsibility in Israel. I’m proud to note that Intel Israel was ranked as one of the top five privately-owned...
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My Five Tips for Getting Employees Involved in CSR – What’s Your Sixth?
I like what Alice Shell wrote in her blog: “In terms of a talent management practice, satisfied employees are productive employees and have high retention rates. Attention to corporate social...
View ArticleFour Kids, One Job
Last week I participated in a CSR Europe Laboratory. The idea behind these labs is to bring together business people, stakeholders, and representatives of the European Union to share experiences and...
View ArticleJoining the Blog Action Day
The Blog Action Day is a praiseworthy voluntary blogospheric effort, designated to draw the attention of the world for one day to one important subject – the environment. During this web event, which...
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Going “Glocal” With a New Kind of CSR Report
I’m having a ball referring to the CSR report we launched in Israel last week as a “glocal” CSR report (English, Hebrew). Although, it’s not my invention, I think glocal is a great word because it does...
View ArticleWhether there is anything left to say on the digital divide ?
With the constant buzz about closing the digital divide, is there really anything left to say? I didn’t think so until I met Prof. Sheizaf Rafaeli. Prof. Rafaeli is head of the Center for the Study of...
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No Wonder Profitable and Responsible Rhyme
OK. So, poetry purists might disagree about the rhyming, but a lot of us (who maybe aren’t such great poets) believe those words definitely do go together. Today (December 5) is International Volunteer...
View ArticleDeck the Halls and Communicate… Right on into 2008
As we come to the end of 2007, I was reflecting on all the things that go into making a successful CSR program. First, there are the obvious ones, such as measurable positive impact on the community...
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Breathing Life into CSR Reporting
Not too long ago, I participated in the second Israeli Conference on Corporate Social Responsibility at Tel Aviv University,Israel. The goal of this conference was to encourage more companies in Israel...
View ArticleGreat Minds Take Responsibility in the Middle East
It’s not often that any of us mortals get to be in royal company, but that’s where I found myself a few days ago (metaphorically speaking). Just as I finished working on the Intel CSR report for the...
View ArticleMarketing is Only Marketing when it’s Sustainable
I had the pleasure of participating in last week’s annual assembly meeting of the CSR Europe organization which was a perfect opportunity to distribute Intel’s European CSR report to many of my CSR...
View ArticlePositive Thinking: More than Just a Mantra
Think positive. It might be an overused, even clichéd mantra, but it’s the perfect call to action as we celebrate Intel’s 40th anniversary. To mark four decades of technological excellence, thousands...
View ArticleCalifornia CSR Recognition –It Sure Feels Good
A pat on the back is never our main reason for doing good things but, as a CSR professional, it always feels good when our efforts are publicly recognized. So I was thrilled to learn just last week...
View ArticleWeb 2.0 and CSR – Getting the most out of virtual communications
About a week ago, I took part in the annual Maala Conference. In addition to the valuable seminars I attended, I had the opportunity to present our blog in the panel which discussed the role of Web 2.0...
View ArticleAbout The Happiness of Giving
I recently had the privilege of attending a fascinating lecture delivered by Wendy Liu, Assistant Professor of Marketing at UCLA Anderson School of Management, during her visit to Haifa University. She...
View ArticleThe Resourcefulness of Waste
Albert Einstein said that we cannot solve our problems with the same thinking we used when we created them. Today, that philosophy is particularly relevant to the state of the environment. The...
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Intel’s “Greenest” Building Unveiled
With natural light coming from the warm Mediterranean sun, shade courtesy of a rooftop garden, and a data center running energy efficient Intel “Nehalem” processors, the new Intel Development Center...
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A Reason to Celebrate
This post focuses on one of my favorite examples of how, given the opportunity and encouragement from a company like Intel, young people can make big changes. For the past seven years, Intel Israel has...
View ArticleThe Value of Centralized Localization
If there’s anything I’ve learned in my years of working in CSR at Intel, it’s that one size almost never fits all. Whether it’s in the programs run in different countries and regions, or in how...
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